Watercrest Senior Living Group

Generates revenue through upscale assisted living and specialized memory care services, with a standout focus on tailored environments and programming.

Specializes in residential senior living, particularly assisted living and memory care, combining design excellence with operational expertise.

Known for innovative practices—like behavior

based hiring and core

value name badges—and campaigns such as #WeAreWatercrest that highlight its servant

leader culture.

Distinguished by consecutive Great Place to Work certifications (now eight in a row), reinforcing its commitment to both resident care and associate wellbeing.

Each associate chooses one core value word displayed on their nametag, regardless of position, to model excellence in service.

Servant Leadership — 'Servant Leader of the Month' recognition across all communities.

Modeling character and personal contributions through the 'We Are Watercrest' campaign (#WeAreWatercrest).

Cultivation of God

given talents to honor seniors and their families.

Development of value

centered leaders who deliver personalized service.

Rigorous behavioral

based interview process to align candidate values with mission and vision.

Associates celebrated for unity, unique contributions, and teamwork.

Purposeful, biophilic 'LifeBUILT' design focused on security, comfort, health, happiness, and independence.

Implementation of therapeutic environments with natural materials, walking paths, water walls, atriums, and moss walls.

Live Exhilarated™ programming aligned with seven facets of wholeness promoting physical, mental, and social wellness.

Integration of energy

efficient design features in new communities (e.g., purposeful design to minimize travel distances).